In his role of COO, Tyler works with consumer brands and researchers to streamline the process of collecting real world evidence data on the use, performance and safety of specific products as reported by consumers. Tyler helps brands use this data to increase product sales with unique marketing and promotional strategies. Since 2017 Tyler has been building, and working with, a global network of university researchers to streamline retrospective and prospective research studies using MoreBetter technologies. To date, MoreBetter has facilitated 8 published studies and is in the process of implementing several IRB approved quasi-clinical studies across the United States.
Tyler will present "CBD – Where is the market heading?" and will be part of the panel discussion on "CBD - The Hottest ticket in the sports nutrition industry" on Day 1.